Showcasing Your Team
Add team member profiles to your website to build a personal connection with customers.
Showcasing Your Team
People connect with people, not logos. Putting faces behind the food builds trust and makes your restaurant stick in someone’s memory. A customer who knows the chef’s name, or recognizes the manager from the website, walks in already feeling like a regular — and that feeling is what turns a first visit into a habit.
The Team Page
Open Content Manager → Team Profiles. Each person you add becomes a card — photo, name, role, and a short bio — laid out in a tidy grid on your website:
Adding a Team Member
Click Add Member and fill in the details:
- Add a photo — tap the circle to choose one. A natural, friendly shot beats a stiff studio portrait; in the restaurant, in good light, is ideal.
- Enter the name and role — “Head Chef”, “Manager”, “Head Barista”, whatever fits.
- Write a short bio — keep it personal and warm, more introduction than résumé.
Save, and the new member shows up on your website right away.
Writing Good Bios
Drop the corporate voice. Instead of “Chef Ahmed has 15 years of culinary experience across fine-dining establishments,” try: “Ahmed’s been obsessed with perfecting his kabsa since he was twelve. He joined us in 2019 and hasn’t stopped tinkering with spice blends since.”
Two or three sentences is plenty. A bio should read like a quick introduction at the table, not a LinkedIn summary.
Editing and Removing
Click Edit on any card to update someone’s photo, role, or bio — handy when a person gets promoted, changes their look, or you just want fresher copy. When someone moves on, use the delete button to take their card down. It’s worth doing promptly: a team page listing people who no longer work there quietly undercuts the authenticity you’re building.
Who to Feature
You don’t need to list everyone on payroll. Focus on the people customers actually interact with, or who carry the spirit of the place:
- The chef or kitchen lead
- The general manager or owner
- A standout barista, bartender, or server
- Anyone with a story worth telling
Tip: A short, well-chosen team page lands harder than a long roll-call of names. Feature your chef, your manager, and a long-serving face or two — enough to give customers someone to ask for by name.